Good Ideas Blog
Bottle Bank Arcade Machine
Another idea from Volksvagen’s “Fun Theory” campaign. This bottle bank was turned into a arcade game where players collect points by recycling their glass bottles into the correct slots as they light up. The results seem to speak for themselves as the arcade bottle bank was used by nearly one hundred people in just one night, while a traditional bottle bank in the same area was used only twice. Better for the planet, and more fun for us!